The Marketing Fast Track

Exclusively for Essentials clients

Practice Development Workshop
March 14-16, 2012
Embassy Suites Country Club Plaza
Kansas City, MO

Exclusive Event for Essential Solution Clients -- Put Your Marketing on the Fast Track! If you are committed to making 2012 your best year ever, join us March 14-16 to put your marketing on the Fast Track to success. Buckle up! We’re shifting into overdrive!

We would absolutely love to see YOU in Kansas City this March for three powerful days of education, networking, and roll-up-your-sleeves work on YOUR practice.  If you haven’t signed up yet, here are five reasons to register today:

1. Training on the KAPS program – Kyle Krull’s Advanced Practice System. This is the program you demanded, and we listened! Learn how the KAPS program can help you identify, attract, and work with Your Right Client. Implement a unique process to convert more prospects at higher fees, with less effort (and expense). Increase your closing ratio and engage with your prospects using a no-high-pressure-sales approach. 

2. Set Your Own Goals & Assess Your Personal Progress -- See what’s working and how your marketing performance checks out. We will pull YOUR marketing performance report for you, and show you the averages, the benchmarks, indicators, trends and Red Flags to watch for. Then, measure your own performance – not only against averages, but against the best of the best. We’ll show you how to use this data to set reasonable goals, leverage your strengths and succeed in 2012!

3. Get $ocial --  Did you know that two of every five small businesses say they have successfully used social networks to find and acquire new customers? Social media is successfully navigating the transformation to main stream. You’ve got a great head start with your Essential Solution social media integration, now let’s capitalize!    

4. Collaboration with Colleagues is Powerful!  Come meet with your peers and the IMS team.  We love talking with you and learning about your practice, but nothing compares to talking one-on-one and meeting face-to-face. 

5. Time To Work On Your Practice -- Take time away from your practice and focus on your marketing.  Intentional time spent on marketing and practice development can transform it -- make 2012 your best year ever!

Download the Agenda

Program Overview:

Day One: K².A.P.S. Training

This is the program you’ve been asking for! Kyle Krull’s Advanced Practice System. After this intensive, interactive training program, you will convert more prospects to clients, at higher fees, in less time with none of the hard-pressure tactics we all hate. In today’s world, no one wants to “be sold.” Kyle’s system shows you how to get the check without ever selling.

Day Two: Fast Track Marketing

How does your marketing performance check out? Gain insight into how your Essential colleagues are performing with key benchmarks, comparisons and lessons learned. See how trends in local search affect your online marketing strategy. Finally, focus on each aspect of your system with, “Workshops to Websites, What’s Working Now?”

Day Three: Social Media … or $ocial Media?

Facebook, LinkedIn, Twitter, Google+, and YouTube … can you really make social media pay off? The answer is a resounding Yes! Many of your Essentials colleagues are already monetizing social media, with real dollars in the door. Learn how to go from sharing your blog posts on Facebook to actually scheduling new clients in your office.

Register Now

Regular Registration: $695

Early Registration (through February 15th): $595

Additional Registration From Same Firm: $495

Spouse Registration (Attending Sessions, No Materials): $175

Hotel Information:

We have a small block of rooms reserved at a special rate of $139 per night at the Embassy Suites on the Country Club Plaza. Call 1-816-756-1720 and use our Group Code 60C. Note: Registrations must be made before Feb. 28th or the rooms revert back to general inventory. Reserve your hotel room online now.

Integrity Marketing Solutions serves estate planning and elder law attorneys with law firm marketing systems, to include law firm websites, elder law and estate planning e-newsletters, elder law and estate planning newsletters, legal blog content, blog design, and blog training, social media marketing, Facebook, Twitter, Linked-In, law firm brochures, marketing plans, direct-mail, post cards, estate planning workshops, elder law workshops, workshop invitations, list purchase, staff training, marketing consulting and professional design services. Serving the estate planning and elder law firm with comprehensive marketing solutions since 1995.