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Webinars on Demand
Learn more about Law Firm Marketing with Webinars on Demand.
Each of these webinars is designed to help build your law firm marketing skills and knowledge. Some are recordings of live events, including lively Q&A sessions. Two of them, Marketing Fundamentals and Search Engine Optimization, are designed like on-line courses -- you can start, stop, skip forward to a slide, even resume where you left off during your last session.
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Building Profitable Referrals (April 13, 2011)
Referral-based marketing is an integral aspect of your practice development. In this webinar, IMS CEO Jennifer Campbell Goddard shows how the proper approach helps you build professional alliances with a foundation of rapport, trust, and confidence. This approach generates better leads, and results in better clients — clients who are more loyal and less price-sensitive.
Marketing your estate planning or elder law practice can be a challenge. In this on-line course, IMS CEO Jennifer (Campbell) Goddard outlines the fundamentals necessary to ensure success in your law firm marketing.
Recording of live event, hosted by InterActive Legal Systems
There are so many marketing tools available to build your practice - from websites to workshops, billboards to blogs. But a marketing tool is not a marketing plan, and even a marketing plan is not always a system.
Recording of live event, hosted by InterActive Legal Systems
PREVIEW:
Highlights from the webinar:
- Recently-released market research showing the surge in social networking by older people, including those over age 65;
- Research showing that internet leads increase, on average, by nearly 88% when you add an active blog to your optimized website;
- Success in social media requires a strategy, and time to execute that strategy well; and Strategies to leverage your time to get the most from your online efforts.
Whether you are an old-hand at blogging, brand new with lots of questions, or just wondering whether blogging would be worth your time and effort, you're going to want to watch our newest webinar, The Essential Attorney Blogger. During this 57-minute workshop, Kyle Krull and Jennifer Goddard show why blogging is so important, who reads blogs today, and how you can use a blog to help grow your practice. You also will learn some pretty keen tips to get the most out of your blogging efforts.
Featured Speakers:
Kyle Krull, Esq., President Integrity Marketing Solutions & The Law Offices of Kyle E. Krull, P.A.
Jennifer (Campbell) Goddard, VP/CEO Integrity Markting SolutionsPREVIEW
What makes an effective website work? Why does one website languish unnoticed on the internet, while another jumps to page one on Google and regularly generates qualified leads -- and new clients -- for the law firm? In this online course, you'll learn how Search Engine Optimization (SEO) really works, what web browsers want when they visit your site, and how to optimize your website for maximum returns. In this webinar, Kyle and Jennifer explain website and search engine optimization, key factors that give your website credibility, how to measure web marketing results, and the four key components of your site that will boost your rankings with Google, Yahoo! and all the major search engines.
Integrity Marketing Solutions serves estate planning and elder law attorneys with law firm marketing systems, to include law firm websites, elder law and estate planning e-newsletters, elder law and estate planning newsletters, legal blog content, blog design, and blog training, social media marketing, Facebook, Twitter, Linked-In, law firm brochures, marketing plans, direct-mail, post cards, estate planning workshops, elder law workshops, workshop invitations, list purchase, staff training, marketing consulting and professional design services. Serving the estate planning and elder law firm with comprehensive marketing solutions since 1995.